6 Ways Drone Cinematography Can Help Your Campaign

  • May 15, 2015

Stories shape opinion and drive action, and there is no better way to tell your story than through video. In an age of DVR and on-demand viewing habits, advertisers must tell compelling stories that...

Read more

New Firm Focus: surge RED

  • May 15, 2015

Tony Marsh, David Denehy and Chris Godbey weren’t known as digital experts before they launched surgeRED late last year. Two partners, Marsh and Denehy, have extensive international experience, while Godbey...

Read more

Getting Back to Email Fundraising Basics

  • May 13, 2015

Campaigns have been questioning whether their over-the-top email programs helped or possibly even hindered their efforts last cycle. Going into 2014, the conventional wisdom said you needed to grab your...

Read more

Consultant Readies D.C. Whiskey Distillery

  • May 12, 2015

It’s a business idea that will have many consultants wondering how they didn’t come up with it first: A whiskey and vodka distillery a short ride from Capitol Hill. That idea is about to become a reality...

Read more

Report: Roughly Half of Digital Ads Go Unseen

  • May 11, 2015

Some consultants are brushing off a new report claiming that 46 percent of online video ads go unseen. The campaign industry has been struggling with the dichotomy of an expanding digital ad marketplace...

Read more