Ads your candidates will see! No-Minimum DSP provides targeting solutions across CTV and Digital OOH to reach voters in all districts.
Target and attribute in a cookieless world with Pontiac.
Serve ads that your candidates will see! We can pick billboards 1:1. We target all digital by Zip Code. Pick the billboards at large intersections. Put the ad on any digital billboard and report on delivery by board to ensure you’re hitting the right audience. Sign up today with code “C&E” to waive the sign-up fee! https://pontiac.media/register.html
With our experts or independently.
Pontiac Intelligence is a SELF-SERVICE platform that you can sign up for and get started immediately.
MANAGED-SERVICE & AGENCY SERVICES are also available. Our team is experienced in buying for congressional, gubernatorial, senate and federal elections and are here to help you today.
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Zip-Code cookieless audience definitions.
“Without cookies and with consumer privacy at the forefront, tools will need to be fully transparent and clearly provide strategy and execution without complication,” explains Pontiac CEO & Founder, Keith Gooberman.
Pontiac’s Audience Research Tool was created to identify the zip codes which will have the greatest impact for your campaign. Fraud detection and experience also ensures your ads are seen by your candidate and others in the target zip codes.
Zip-code targeting is the past…and the future.
As the industry moves away from Third-Party Audience Segments in a cookieless world, Political Advertisers must find new strategies that drive performance at scale.
Pontiac’s Audience Research Tool (ART) is a proprietary cookie-less solution that enables Advertisers to better target users of highest potential value to their Political Campaign.
ART creates audience profiles of users on Advertiser’s websites, or a list of U.S. zip codes, across variables such as political affiliation, age, gender, income, education, and more. It’s all based on zip-codes and the demographics, psychographics and other details based on their zip code.
