Small-Dollar Fundraising Lessons for Down-Ballot Campaigns
Practitioners on the left are mostly dominating small-dollar fundraising. Now they want to translate that strategic advantage to down-ballot races where a cascade of donations can have an oversized impact.
During a panel hosted by ActBlue at Netroots Nation in Philadelphia last month, progressive fundraising practitioners talked up small-dollar fundraising as a way for local and state-level races to diversify their revenu...
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