The Road to Office: Creating Winning Candidates
Location: Cancun, Mexico
February 10-12, 2011
To Register, please contact:
David Meneses
Tel: +1-202-670-3145
Fax: +1-215-623-3145
Conference Agenda
Friday, February 11, 2011
8:30 – 8:45 Participants Registration
8:45 – 9:00 Opening Remarks
9:00 – 10:15 The Democratic Campaigns in 2010Frank Greer, GMMB
10:15 – 11:30 The Republican Campaigns in 2010
Mark McKinnon, Public Strategies and Maverick Media
11:30 – 12:00 Break
12:00 – 1:15 The Tea Party Campaigns in 2010
Jordan Lieberman, Campaign Grid
1:15 – 2:45 Lunch
2:45 – 4:00 New Technologies in Political Campaigns
Joe Trippi, Joe Trippi & Associates
4:00 – 4:30 Break
4:30 – 6:00 Comparative Study of Campaigns in USA and Latin America
Tom Edmonds, IAPC
Ben Goddard, Goddard Claussen Public Affairs
Saturday, February 12, 2011
9:00 – 10:30 Political Communication for the Hispanic Voter
Cesar Martinez, MAS Consulting
James Aldrete, Message Audience & Presentation
10:30 – 11:30 Direct Contact Campaigns
Yehonatan Abelson,Ricardo Castillo, Israel Navarro, Bia Consulting
11:30 – 12:00 Break
12:00 – 1:15 The Political Campaigns in Europe
Daniel Ureña, MAS Consulting
1:15 – 2:45 Lunch
2:45 – 4:00 Political Communication and Message Development
Ricardo Solari, Minister of Ricardo Lagos & Communication Advisor of President Bachelet.
4:00 – 4:30 Closing Remarks