Facebook Archives - Campaigns & Elections

How Digital Pros Are Thinking About AI-Driven Advertising

You Call That An Ad Blackout? Consultants Shrug Off Alphabet’s Post-Election Restrictions

Report: Republicans Are Ditching Meta and Alphabet for Programmatic Ads in 2024 Campaigns

Election Briefing: Motivating Down-Ballot Donors In the Campaign’s Final Stretch

Election Briefing: Allocating Digital Ad Dollars Effectively Down the Stretch

Coming to Your Screens This Fall? A Digital Battle Like No Other

Facebook Is Dead (For Fundraising), Says One GOP Strategist

The Value Of Words In the Creative Ecosystem

Campaign Social Media in 2023: Naturally, It’s Complicated

Report: Fundraising Ad Targeting an Issue as Facebook Remains Top Platform to Reach Donors

15 Consultant Predictions For 2023: Where Do We Go From Here?

The Midterm Cycle Saw ‘Record’ Digital Content Production As Strategists Worked to ‘Feed the Beast’

How to Adapt Your Digital Strategy to Meta’s Last-Minute Platform Changes

Creative Insights: Digital Ad Life Beyond Facebook

Creative Insights: Digital Targeting and Midterm Messaging

Navigating the Shifting Ad Terrain in 2022

Digital Consultants Should Brace for Major Changes to Ad Targeting

5 Outreach Alternatives if Platforms Pull the Plug on Political

Creative Insights: Adapting to the Targeting Landscape for 2022

Consultant Predictions for 2022

Winning Down-Ballot on a Limited Digital Budget

Should Democrats Be Thankful They Lost Virginia?