The role of data in media buying, questions to ask your buyer, and breaking down silos between traditional media and digital. Janet Katowitz of Sage Media Planning & Placement chats with C&E's Shane Greer.
’24 Election Postscript Conference
Dec 4th: Join Us As We Put the ’24 Cycle Under a Microscope
Campaigns & Elections
The Evolution of Media Buying
Become a member and get access to exclusive content.
Footer
Subscribe To Our Newsletter
For the latest in campaign strategy & tactics plus industry news and analysis, subscribe for free today.