The role of data in media buying, questions to ask your buyer, and breaking down silos between traditional media and digital. Janet Katowitz of Sage Media Planning & Placement chats with C&E's Shane Greer.
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The role of data in media buying, questions to ask your buyer, and breaking down silos between traditional media and digital. Janet Katowitz of Sage Media Planning & Placement chats with C&E's Shane Greer.
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