Every ad eventually loses its effectiveness. We predict when it will happen.
RSLT increases voter turnout by measuring TV, radio, and podcast ads effectiveness using only first-party data.
Political ads are expensive and every dollar matters, so it’s vital to gauge their effectiveness. What’s more, since you value your audience, you also want to do it in a way that respects their privacy.
RSLT is the only ad measurement solution that maximizes the efficiency of a political campaign by monitoring and optimizing the engagement generated by each commercial while employing data that contains no personal information.
- Granular ad insights: Measure the engagement from TV, radio, and podcast commercials to meet your audience where they are.
- High precision attribution with AI & Machine-learning.
- Actively track and forecast advertising fatigue to deliver maximum impact across your campaigns.
- Optimize ad effectiveness to provide highly detailed, actionable recommendations on the perfect channels, and budgets to invest.
- No privacy concerns – We comply with today’s and tomorrow’s regulations by using only 1st party data.
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