Election Briefing: Digital Creative: What’s Working, What’s Trending, and What You Can Still Implement

Great creative has always mattered but in a 2026 media environment defined by short attention spans, platform fragmentation, and AI-generated content, it matters more than ever. This session of our monthly Election Briefing series takes a look at the digital creative strategies gaining traction this cycle, the emerging trends shaping voter engagement, and the practical steps campaigns on both sides of the aisle can still take before November.

SPEAKERS:
Joel Saklad, Director of Persuasion & Creative, New Blue Interactive
Emily Karrs, Creative Director, IMGE

MODERATOR:
Max Greenwood, Editor in Chief, Campaigns & Elections