Digital Political Ads Archives - Campaigns & Elections

Political Advertisers Are Falling Behind on Digital, Report Finds

The Dead Persuadable Voter Theory

Voter Mobilization Nonprofit to Suspend Activities, Dismiss Staff

Meet the UK Native Heading Up a Democratic Digital Powerhouse

Why Campaigns Get Digital Strategy Wrong

What a Florida House Race Says About Democrats’ Ad Strategy

3 Budget-Friendly Alternatives to Direct Mail For Down-Ballot Campaigns

Report: Programmatic CTV Spending Doubled in 2024

ActBlue Scraps Meeting With Practitioners Amid Turmoil

Progressive Incubator Looks to ‘De-Risk’ New Tech for Campaigns

3 Steps to Smarter Political Advertising

Q&A: AAPC’s Julie Sweet Weighs in on the Bills and Trends to Look for in 2025

The Streaming Services on Political Advertisers’ Wishlists

Here Are the States Making Big Moves Toward AI Regulation in 2025

6 Consultant Predictions for 2025

Did Trump’s Ad Strategy Win the ’24 Election?

One 2024 Regret Shared by Democrat & Republican Operatives

The Digital Advertising Winners and Losers of ’24

Early Lesson From 2024: (In-Language) Words Matter

You Call That An Ad Blackout? Consultants Shrug Off Alphabet’s Post-Election Restrictions

The GOP Needs A Strategic Overhaul – Regardless Of What Happens In November

Report: Republicans Are Ditching Meta and Alphabet for Programmatic Ads in 2024 Campaigns

Billboards and Other OOH Inventory Await Last-Minute Ad Spend

Thinking Outside the Zip Code: The Power of Contextual Data