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Digital Political Ads

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The Value Of Words In the Creative Ecosystem

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How One Dem Firm Tapped Influencers To Help Sway Wisconsin’s Supreme Court Election

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Digital Video CPMs Reveal Mixed Messages For Buyers

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3 Tips For Creative Testing on a Budget

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The Dearth of Digital Ad Spending In ’22 May Be Greatly Exaggerated

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The Midterm Cycle Saw ‘Record’ Digital Content Production As Strategists Worked to ‘Feed the Beast’ 

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Campaigns Face An Advertising Dilemma in the Final Two Weeks

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Consultants Weigh Where to Put the Late Money In the Final Weeks of ’22

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How Education Can Trump Creativity When It Comes to Digital Ad Buying This Cycle

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How to Use Digital to Stand Out In a Crowded Primary

Digital Political Ads, State Disclosure Laws and a New Vote for Transparency

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