When Janet Katowitz launched the media buying firm Sage Media Planning & Placement she had one big concern, was she up to the task of marketing her new company?
“I was really afraid of marketing,” explained Katowitz when she spoke with C&E’s Sunny Khahera. “I didn’t know if I would be a good marketer.”
However, Katowitz quickly realized that the thing she was most afraid of came naturally when she started en...
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