The left’s digital tools were supposed to help win down-ballot races, particularly at the state legislative level where decisions about next year’s redistricting process will have an impact on campaigns for years to come. Ultimately, the only state legislative chamber to change hands in 2020 was in New Hampshire, and it went Republican. At the federal level, Democrats lost House seats and in the Senate, the best the party can hope for is a 50-50 split.
One of the more interesting post-2020 questions: what was the real impact of the left’s investment in tech in down-ballot races where sometimes hundreds or even dozens of votes can make a difference between winning and losing? And did down-ballot campaigns actually use the tools they had at their disposal as well as they could have?