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Rethinking the Traditional Business Model

Some Democratic political consultants are rethinking the traditional business model in 2021. Take Lockwood Strategy, which began life as an in-house agency for nonprofit ACRONYM. Launched as a standalone shop at the start of this year, CEO Shannon Lee Kowalczyk said the goal is to offer a nonprofit model to clients. This article explores what that means for firms and clients.

By Sean J. Miller
LinkedIn

Some Democratic consultants are rethinking the traditional business model in 2021. Take Lockwood Strategy, which began life as an in-house agency for nonprofit ACRONYM. Launched as a standalone shop at the start of this year, CEO Shannon Lee Kowalczyk said the goal is to offer a nonprofit model to clients. What does that look like? 
“Transparency, calling bullshit, making sure we’re poking holes in this — we wan...

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