Articles - Campaigns & Elections

Q&A: How a Political Data Giant is Approaching AI

Case Study: Finding the CTV Frequency Sweet Spot for Political Campaigns

LGBTQ+ Candidates Face Increased Threats, New Study Finds

Touch Grass: A Political Strategist’s Warning to His Party

Can Populism Reverse Democrats’ Fortunes in the Sunbelt?

2026 Will Test Traditional Turnout Strategies. Here’s How Groups and PACs Can Fight Back

The Real Waste in Political Media Buying

The Most Expensive Delay in Political Texting Isn’t Strategy. It’s Workflow

House Republicans Ask ActBlue CEO to Testify in Ongoing Probes

The $10 Billion Midterms: New Forecast Shows Surge in Ad Spend

How YouTube Wins Close Election Races

Political Pros Weigh the Pros and Cons of AI

Closing the Gap Between Political Data and TV Activation In Minutes, Not Days

AI Use Among Political Consultants is Booming. Here’s How.

The Fine Line Between Advocacy Comms and Social Media Trolling

To Reach Persuadable Voters, Look to CTV: Report

Video in Motion: The Next Frontier in Campaign Messaging

AI Disclaimers on Campaign Ads Are Sowing Mistrust, Study Finds

NGP VAN Rolls Out New AI Compliance Review Tool

The 2026 Midterms Are Where AI Meets the TV Ad

TikTok Isn’t Changing Political Views, a New Study Suggests

Q&A: The Strategy Behind Democrats’ Recent Mayoral Wins

Voters Are Buyers: Lessons From B2B Marketing

DNC Rolls Out New Organizing Playbook Ahead of Midterms