Digital Advertising Archives - Page 5 of 10 - Campaigns & Elections

It’s 2023. Consultants, Welcome to the Machine

15 Consultant Predictions For 2023: Where Do We Go From Here?

4 Things That Were Changed (Forever) By 2022

FEC Finally Comes Up With Rules for Digital Disclaimers

The Dearth of Digital Ad Spending In ’22 May Be Greatly Exaggerated

The Enduring Mysteries of the 2022 Midterms

The Midterm Cycle Saw ‘Record’ Digital Content Production As Strategists Worked to ‘Feed the Beast’

Early Strategic Takeaways From ’22

What Consultants Will Be Watching For On Election Night ’22

What is the Media Spend Telling Us Ahead of Election Day? The Same Old Story

Design and Production Trends from ’22

Data Vendors Brace for ‘Sea Change’ That Will Hit Online Targeting After the Midterms

Campaigns Face An Advertising Dilemma in the Final Two Weeks

Media Buyers Warn of Inventory Price Spike As Late Money Floods Into Midterm Races

3 Ways to Make Sure Your CTV Ads Hit the Mark Between Now and Election Day

4 Things to Watch in the Midterms

DSPolitical Tightens Relationship With Three Partisan Data Vendors

How Democratic Mega Firm SKDK Sees the Midterm Media Landscape

Creative Insights: Battling Misinformation and Maintaining Your Online Brand

To Keep Pace With a More Diverse Electorate, Progressives Need to Up Their Data Game

These 3 Voting Blocs Could Save the Midterms for Democrats

3 Big Reasons Out-Of-Home Advertising Should Be a Part of Your ’22 Media Plan

Collaboration in Political Design

Creative Insights: Expanding Your Digital Universe