Digital Political Ads Archives - Page 3 of 5 - Campaigns & Elections

3 Steps to Smarter Political Advertising

The Streaming Services on Political Advertisers’ Wishlists

Q&A: AAPC’s Julie Sweet Weighs in on the Bills and Trends to Look for in 2025

Here Are the States Making Big Moves Toward AI Regulation in 2025

6 Consultant Predictions for 2025

Did Trump’s Ad Strategy Win the ’24 Election?

One 2024 Regret Shared by Democrat & Republican Operatives

The Digital Advertising Winners and Losers of ’24

Early Lesson From 2024: (In-Language) Words Matter

You Call That An Ad Blackout? Consultants Shrug Off Alphabet’s Post-Election Restrictions

The GOP Needs A Strategic Overhaul – Regardless Of What Happens In November

Report: Republicans Are Ditching Meta and Alphabet for Programmatic Ads in 2024 Campaigns

Billboards and Other OOH Inventory Await Last-Minute Ad Spend

Thinking Outside the Zip Code: The Power of Contextual Data

Election Briefing: Allocating Digital Ad Dollars Effectively Down the Stretch

Early Voting Starts and Ends With the Data

Transparency In Digital: Winning Doesn’t Need to Be a Tradeoff

Will CTV/OTT Advertising Decide Your Election?

If It’s All Just Impressions, Why Do Campaigns Still Have Siloed Media Teams?

The Digital Ad Space in ’24: Targeting With Accuracy and Speed

CTV Has Come into Its Own; Campaigns Better Be Ready

Contextual Data Vendors Offer Media Buyers a Solution for the ‘Vibes’ Election

Coming to Your Screens This Fall? A Digital Battle Like No Other

4 Ways to Effectively Target AAPI Voters