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Polling

The Post-Election Polling Picture and Who Won the Podcast Audiences

Digital Advertising

Media Buyer’s Hot Take On ’24: It’s Not The Message, It’s the Medium

2024 Revived the Question: Do Campaigns Still Matter?

Given the resources the Harris-Walz ticket had at its disposal in 2024, practitioners are once again…

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Why Investing in Good Management is Essential for Your Political Organization to Thrive

Campaign Strategy

Latino Voters Are a Big Cohort in ’24, and GOP Firms Are Taking Note

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Polling

The 8 Big Questions For Pollsters as 2024 Draws to a Close

Campaign Strategy

Early Lesson From 2024: (In-Language) Words Matter

Cybersecurity

New Report Reveals Massive Cybersecurity Risk to Campaigns

Campaign Strategy

Report: Republicans Are Ditching Meta and Alphabet for Programmatic Ads in 2024 Campaigns

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Fundraising

Election Briefing: Motivating Down-Ballot Donors In the Campaign’s Final Stretch

Campaign Strategy

Election Briefing: Allocating Digital Ad Dollars Effectively Down the Stretch

Cybersecurity

Election Briefing: Cybersecurity Between Now and Election Day: Strategies For Dealing with the Heightened Risk

Fundraising

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Fundraising

Don’t Leave Your Fundraising on Autopilot During GOTV

GOTV

Can Texting Help Under-Funded Campaigns Close the Gap?

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Why Investing in Good Management is Essential for Your Political Organization to Thrive

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GOTV and Field

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Digital Organizing

How to Make 2024 a Great Year For Field Organizing

GOTV

Field For the Win in ‘24?

Vote by mail

How One GOP Consultant Learned to Love Banking Early Votes

Media Buying + TV

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Media Buying

Will Political Media Buying Adjust in Time for the Midterms?

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How An Integrated and Audience-Based Approach Increases the Value of Your TV Buys

EventDecember 4, 2024

2024 Election Postscript Conference

The 2024 Election Postscript Conference will focus on one thing: What worked and what didn’t from…

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Campaign Strategy

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Yard signs

Yard Signs Don’t Vote: 3 Critical Things to Focus On Instead

Campaign Management

Managing a Campaign in 2024

Hiring

Hiring Tips for Consultants In a Talent Shortage

Data Privacy and Targeting

Ad Saturation Is the Symptom, Not the Disease

Digital Advertising

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Artificial Intelligence

Big Firms Are Experimenting With AI For Content, And Closely Adhering to Platform Rules

Out of Home

Is It Time To Consider Digital Out of Home?

OTT

Avoiding the CTV/OTT Inventory Squeeze

Fundraising

Facebook Is Dead (For Fundraising), Says One GOP Strategist

Videos

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Voter Outreach in ’24: Crafting a Winning Voter Contact Plan

Artificial Intelligence

Generative AI Revolution: Lessons for Campaigns with Smaller Budgets

Ethics

Generative AI Revolution: Deciding Where the Ethical Lines Are

Professional Development

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