Articles - Page 20 of 194 - Campaigns & Elections

3 Ways Smart Digital Ad Programs Avoid Backlash

If Your Budget’s Big Enough, Why Bother Microtargeting?

GOP Firm Targeted Victory Makes First Acquisition Following Investment from Stagwell

Crafting Compelling Creative in the Public Affairs Space

Creative Insights: When Developing Brand Assets, Don’t Rush the Discovery Phase

The Pandemic and the Rise of Corporate Social Responsibility Are Fueling Competition in Advocacy Tech

Will Political Media Buying Adjust in Time for the Midterms?

How Mail Consultants Are Coping With the Paper Shortage

Digital Political Ads, State Disclosure Laws and a New Vote for Transparency

Extending Your Political Campaign’s Reach With a4 and LG Ads

Vote Forward Builds on ’20 Turnout Success With a ‘Hybrid’ Organizing Approach for ’22

Why Your Campaign Needs a Brand Guide

How the Youngkin Campaign Put its Web Presence Front and Center

Creative Insights: Digital Targeting and Midterm Messaging

Outsource Your Digital Campaign At Your Own Risk

How An Integrated and Audience-Based Approach Increases the Value of Your TV Buys

California Consultants Launch Republican Staff Association

The Digital Future of Survey Research Faces a Challenge

Programmatic Vendors Step Up Efforts to Win Campaign Dollars

In a Year of Staffing Issues, Good Managers Are Also in Short Supply

The Creative Power in Post Production

How One Firm Owner Led a Mission-Driven Rebrand

Creative Insights: Engaging Supporters Beyond the Donation Ask

The Business Advice Column: Finding An Answer to the Post-Pandemic Networking Question