The final stretch of any campaign is hectic. Consultants are rushing to get ads finalized and approved. Campaign managers are trying to keep a hawk’s eye on the budget while […]
Campaigns & Elections Magazine Announces the New CampaignsAndElections.com
Campaigns & Elections announces the release of its newly redesigned website, www.CampaignsAndElections.com. The new website has been fully redesigned to enhance the user experience, provide easier navigation and have more […]
If you build it, they might not come
Looking for a new way to gather information on potential supporters? Facebook applications, which create online niche communities, could be the answer. Mitt Romney, for instance, had a Facebook application, or […]
Nonprofit Group: Letter-Writing Campaign Boosted Voter Turnout In 2020
A study by the group Vote Forward, which was peer reviewed by The Analyst Institute, found that hand-written letters can actually increase turnout by close to 1 percentage point.
African American Female Voice Over Actor – Voice of Saundi
As a 2024 Reeds Award Finalist, I specialize in delivering voiceover that connects deeply with Democratic audiences. My voice has powered political campaigns that resonate, inspire, and mobilize voters, making […]
The Dog Ate My Homework
I recently won a small wager with a lawyer friend. The proposition was fairly simply: I bet that at least 200 PACs would fail to meet the deadline to amend […]
Are First Responders the Bad Guys Now?
Ten years ago on September 11, first responders were our national heroes. They rushed into New York’s burning towers and the nation’s nerve center for military defense. They saved lives […]
The Best Time to Hit Send on a Fundraising Email
There is an ideal time of day for most campaign activities, and for fundraising emails, but it isn’t the crack of dawn. Political donors, it seems, aren’t morning people. At least […]
The Decade Digital Politics Came of Age
This is part one of a two-part series on the past and future of digital campaigning in the U.S. Remember digital campaigning in 2010? Considering how fast the field has […]
Early Signs Indicate Campaigns Arenโt Ready for Californiaโs Digital Privacy Law
It will cause the biggest disruption to digital advertising since the launch of the iPhone. Brands are preparing. Campaigns, well, not so much. At least that’s an early indication from […]
Hanne Rickert Voice Over
Hanne Rickert Voice Over Services: Amplifying The Female Democratic Voice As a Voice Over Artist, a researcher, writer, and political advocate, I understand the importance of effective communication in the […]
Pledge to Watch: A Digital Offering Pairs Video With Donations
A new platform is making a play to allow campaigns and issue groups to raise money from online videos as they’re viewed by potential donors and supporters. Total-Apps this […]
Avoid being lost in translation with Spanish-language media
Univision’s Jorge Ramos graced the April cover of Time Magazine—the issue highlighting the 100 most influential people in the world. Ramos, who was born in Mexico City, used his time […]
Consultant Predictions for 2022
To get some insight into the run up to November and beyond, we asked a group of top practitioners to get out their crystal balls.
3 Questions for Cheryl Hori of Pacific Campaign House
Cheryl Hori is the founder of Pacific Campaign House, a full-service democratic digital agency based in California. We discussed how targeting restrictions by platforms like Facebook make it more difficult […]
Creative Insights: The Importance of Creative Testing
With increased demand for video and digital content across a variety of platforms, testing that creative to ensure that itโs being deployed as effectively as possible has taken on a […]
The Top 10 Most Influential People in Online Politics
Now entering its 11th year, Politics Online and the World eDemocracy Forum has announced its 10 most influential people in the world of politics on the Internet. The list of […]
Mission Accessible: How One Designer Wants to Bring Change to the Industry
Accessible design is often an afterthought for those building websites in the political campaign space. Raquel Breternitz, who was Elizabeth Warren’s design director in ’20, is working to change that.
Coursing Ahead
Everyone in the business of politics is now trying to glean lessons from the 2008 cycle. Add to that list all the young operatives-to-be who are still in the classroom, […]
How to Create a Lasting Consultant-Candidate Relationship
I’ve long thought the consultant-candidate relationship is like a (platonic) marriage. Don’t you? Consider the late-night chats, the budget talks. Its strength is based on rigorous honesty. There are those […]
Can Lessig Inspire more campaigns to crowdfund?
The first crowdfunded presidential campaign may soon be underway and it just might encourage others to adopt the fundraising tactic. Government reform activist Lawrence Lessig on Tuesday launched an effort […]
Perfecting the donation button
In the age of online donations, web developers in the political space are getting hung up on the color of their donation buttons. Don’t laugh—it might seem like an odd […]
Pressure on Down-Ballot Republican Candidates Growing
The final weeks of the campaign upon us and the onset of crunch time is provoking underdog candidates to start throwing “kitchen sinks.” Statewide races are tightening in the polls […]
Content Demands and the Media Impact of a Competitive GOP Primary
Growing up in southern Indiana, Nick Everhart didnโt follow politics or have any idea that people were actually making their living working on and running campaigns. After getting waitlisted for […]