Articles - Page 16 of 201 - Campaigns & Elections

Applying AI to Creative Testing

In An Age of Online Rage, Should Comms Pros Consider a Calmer Approach?

Democratic Digital Strategists Expect Abortion to be a Top Motivator for the Party in ‘24

Beyond Texting and Digital – The Future of Mobile Engagement

Picking the Right Platform for Your Digital Advocacy Efforts

A Company Rebrand and Design Trends for ’24

Conquesting At Scale With New CTV/OTT Offerings

GOP Has More Persuading to Do When It Comes to Early Voting

Facing a Barrage of Negative Comments Online? AI Can Help You Fight Back

A Fresh Resource for Political Business Owners

Top GOP Fundraiser Sees Copy, Tactics As Key to Overcoming Small-Dollar Crunch

New Tools Aim to Make Media Buyers’ Lives Easier as a Record ’24 Ad Spend Looms

Streamlining Political Advertising with Meta-DSP Technology

Beyond the Cookie: Identifying and Reaching Voter Targets in ’24

Why Investment in Your Canvassing Efforts Could Be More Important Than Ever Next Year

Generative AI Revolution: Lessons for Campaigns with Smaller Budgets

Staffing Up for ’24? Don’t Wait.

From Comms to Strategy: Where AI Will Have the Biggest Impact In ’24

Are Non-White Voters The Canary in the Coal Mine for Democrats?

How the Deprecation of Cookies Will Impact Inventory SPO

A Creative Template for 2024?

A Test Run for AI Voiceover

The Gender Gap in Political Giving

‘The Art of War’ Provides Timeless Wisdom for Modern Campaigns