Creative Archives - Page 2 of 21 - Campaigns & Elections

A Campaign Photographer Ponders An AI-Powered Future

Doing More With Less in ’24

4 Reasons to Keep Radio in Your Advertising Arsenal

AI’s Role in Video Editing

Crafting Creative to Meet Voters Where They Are

Designing Down the Ballot

Measuring Outcomes in Digital Creative

How Digital Strategists Chase Engagement With Their Creative

The Value Of Words In the Creative Ecosystem

The Lost Art of Storytelling in Political Creative

Content Demands and the Media Impact of a Competitive GOP Primary

At the Intersection of Creative and Research

A Creative Lesson From 2022: Ad Makers Must Prepare For the Unknown

The Ingredients of a Successful Fundraising Video