Creative Archives - Page 3 of 14 - Campaigns & Elections

The Value Of Words In the Creative Ecosystem

The Lost Art of Storytelling in Political Creative

Content Demands and the Media Impact of a Competitive GOP Primary

At the Intersection of Creative and Research

A Creative Lesson From 2022: Ad Makers Must Prepare For the Unknown

The Ingredients of a Successful Fundraising Video

Designing for Multiple Platforms and Breaking Down Silos

One Consultant Worries Republican Ad Testing Doesn’t Go Far Enough

How One Leader Thinks the Consulting Industry Should Deal With AI: Hire More Creatives

Bringing a New Perspective to Advocacy and Website Design

When Messaging to Latino Voters, Creative Choices Are Critical

Balancing the Art of Merch and Digital Campaigning

What is the Media Spend Telling Us Ahead of Election Day? The Same Old Story

Design and Production Trends from ’22

Creative Testing and the Power of Video for Advocacy

Expanding Your Creative Horizons Beyond Politics

Designing Creative That Can Capture Short Attention Spans

Creative Insights: Less Traditional Color Palettes Are Here to Stay

Creative Insights: Battling Misinformation and Maintaining Your Online Brand

Collaboration in Political Design

Creative Insights: Expanding Your Digital Universe

How One Designer Has Adopted a Template Model to Unleash Her Party’s Creativity

Creative Insights: Designing a Logo That Fits the Candidate and the Message