Industry Voices Archives - Campaigns & Elections

Advocacy Must Adapt to Washington’s New Pace

Lessons For Campaigns From Cracker Barrel’s Rebranding

What Groups Can Learn From Trump’s Surprising Surge with Young Voters

Survive and Thrive: How Political Business Owners Will Adapt in the Age of AI

The Latino Vote Is Up For Grabs, But Which Party Is Best Positioned to Capitalize?

From Obama to ‘Black MAGA,’ Making Sense of Black Voter Shifts

Can AI Actually Make Strategic Decisions for Your Campaign Right Now?

Why Late Starts Can Kill Campaigns

Democratic Fundraising Tech Needs More Investment Now For ’26

5 Fundraising Lessons For ’25

Opinion: Trump’s Attack on ActBlue Is a Warning Shot to Democratic Fundraisers

What Should Democrats Do About ActBlue and NGP VAN?

In-District Dollars Win Races — Just Look at Florida

Why Campaigns Get Digital Strategy Wrong

Opinion: Democrats Are Facing a ‘Too Big to Fail’ Platform Crisis

3 Budget-Friendly Alternatives to Direct Mail For Down-Ballot Campaigns

Why Nonprofit Marketers Should Think of Their Organizations as Living Beings

Why Consultants Should Make Time to Unplug and Recharge

3 Steps to Smarter Political Advertising

4 Lessons For Political Marketers From This Year’s Super Bowl Ads

Trump’s Approval Rating: The Key Metric Driving Politics, Business, and Global Strategy

Why the Campaign Industry Needs to Break the Boom-Bust Cycle

Opinion: 3 Court Cases for Consultants to Watch in 2025

Opinion: What’s Missing From the Democratic Rebuilding Conversation