A recent exchange between a news anchor and analyst on Fox News perfectly frames the argument for money in politics: In late July, Fox’s Bret Baier and Brit Hume were […]
DNC Unveils Approved Vendors Site
The Democratic National Committee is inviting tech vendors to apply to be included on its new approved vendor list. The committee this week unveiled its I Will Run Marketplace, which […]
Alternative Polling Approaches for Debate Impact Testing
With debate season now officially underway, many candidates and groups are looking to see how the on-stage narratives impact them — and the candidates are likely to do the same. Using […]
Democratic Practitioners Want an Answer to the Question: Whoโs Responsible for Scammy Emails?
For a group of Democratic strategists, the recent acquisition of EveryAction served as the impetus to push the company’s leadership for changes. Their initial target: Democratic fundraising practices.
New Jersey and Virginiaโs โ21 Elections Are Testing Grounds for the Midterms
This year’s elections in Virginia and New Jersey are a big deal for people in those states, but they’re also a big deal for political professionals across the country. Like […]
The 5 Questions You Better Ask Your Grassroots Team
A recent study by the Keller Fay Group showed that 83 percent of all conversations in America about politics are taking place face to face. With the Democrats continuing to […]
Campaigns & Elections: Politics magazine Arrives in Canada
Campaigns & Elections’ Politics Magazine today announced that it will be launching a Canadian edition beginning next month. The magazine will be a state-of-the-art digital edition and will be distributed […]
When It Comes to Digitalโs Measurability, Think Beyond Traditional Polling
As digital advertisers, a challenge we face each day is deriving actionable insights for our clients in a world where anything can be measured. Results can be difficult to comprehend, […]
The 6 political personality types
Political psychology has identified six basic personality types that are typically found in the world of public affairs. There are certainly other personality types in any human population, but they […]
Why Advocacy Groups Need Oppo Research
The “dirty dossier” on President Trump, which circled up and down Amtrak’s East Coast corridor and across the Atlantic before it was published by BuzzFeed, has thrust opposition research and […]
It’s Really About the Dogs
There are four basic fundamentals to a candidacy: message, motivation of volunteers, media and money. Without a message, there’s no reason for a campaign unless the candidate simply has an […]
On the Hill: Amelia Showalter
At the dawn of the 2012 election cycle, the digital sector was the Wild West of the campaign world and Amelia Showalter wanted in. After honing her targeting skills at […]
Ask the Campaign Doc: Can I Leave the Business Without Burning Bridges?
Craig “Campaign Doc” Varoga is a longtime Democratic strategist and manager. Questions on strategy, general consulting, or anything campaign-related? Send questions using LinkedIn, Facebook, Twitter @CVaroga or CVaroga@Varoga.US and he’ll […]
How to Navigate Through Voter Pitfalls in the Race for 2020
How to navigate through voter pitfalls in the race for 2020. C&E's Shane Greer chats with Brian Grady of Resonate. Download the ebook here: https://insights.resonate.com/the-race-for-2020-navigating-… Brought to you by Resonate.
The Art of Rapid Response
One of the most repeated “truths” in politics is that a winning campaign is a campaign that responds quickly to attacks. But electronic delivery now allows campaigns to respond faster […]
4 Strategies for Post-Primary Success
In many states, primary races have wrapped up and the push toward November is underway. As campaigns readjust their focus, here are four budget-friendly voter contact strategies you can implement […]
Why Candidates Need to Mix Up Their Stump Stories
Legendary rock band KISS, in January, embarked on “The End of the Road World Tour.” For its fans, the group can tap its deep catalog of hits, including “Rock and […]
How To Test And Deploy New Advocacy Tech
Advocacy professionals in corporate, trade and non-profit organizations compete amongst each other in an adversarial environment where time and attention are scarce resources. To keep up with demand, individuals and […]
The Celeb-Reality-Political Complex
For years, celebrities have been attracted to the halls of Congress and governors’ mansions. Bill Bradley used the stardom he gained as an NBA player to run for the Senate. […]
If You Haven’t Evolved Your Direct Mail Strategy, You’re Behind
Did you evolve your mail strategy last election cycle? Earlier this year, we hosted a listening session with dozens of political operatives, and nearly 80 percent of them admitted that […]
Closing Time For Zombie PACs and Committees
We’ve talked about the compliance hazards of zombie committees before. But with a new announcement by the FEC last month, there’s now greater impetus to wind down these rudderless entities. The FEC […]
Social Pressure: A GOTV tactic for the little guy
Mail campaigns have their own set of problems and the first one is usually a shortage of cash. These efforts often do not have the money to communicate effectively with […]
How To Run An Effective Conversion Campaign On Facebook
Understanding how to navigate Facebook’s conversion tracking set up will help you get the most from your conversion campaign.
Movers and Shakers: Kristen Soltis
With anti-incumbent sentiment brewing before the midterms, Kristen Soltis is asking questions about Republicans, Democrats and Tea Party supporters. Kristen Soltis is the director of policy research for The Winston […]