New media has traditionally described every facet of a campaign the grizzled consultants didn’t understand, often ignored, and then farmed out to the youngest person on staff. But in the […]
Navigating CTV Advertising in the ’22 Campaign Cycle
The 2022 midterm cycle is projected to see more money spent on political advertising than in any previous midterm year. And Connected TV (CTV), one of the fastest growing ad […]
Ask the campaign doc: Managing Pre-Debate Nerves
Q: Do you have any recommendations on dealing with pre-debate jitters? A: It’s all about rehearsing the right way. When you rehearse, do so using the actual physical layout of […]
Designing Digital Strategies for Social Change
Digital transformation, or the change associated with applying digital technology to all aspects of human society, is commonly associated with the commercial and corporate sectors. But campaign groups and nonprofits […]
Writing Scripts For An Endless Flow of Ads? A New AI-Powered Platform is Pitching a Solution
A startup offering AI-powered script writing for campaign ads is hoping to meet practitioners โwhere they areโ when it comes to the technology. โAI is still new,โ BattlegroundAI CEO Maya […]
The Fundraising Platform Trusted By Thousands of Candidates
Whatever your politics, RaiseTheMoney.com is your online fundraising platform. Built by candidates for candidates. From credit card contributions to ApplePay, process your donations like a pro. Track your contributions in real-time and […]
Learning from the originator
In the early days of the campaign business, Joe Napolitan was the driving force behind what’s become a multi-billion dollar industry. Napolitan helped found the American Association of Political Consultants […]
Lynne Darlington Voiceover VO and On Camera Talent
I am a seasoned voiceover and on camera talent, well versed with authoritative, conversational, trustworthy, warm, as well as attack and serious tones. Easy to work with, whether on set […]
Engineering a Surprise Dem Victory In the Deep South
It wasn’t embroilment in an old prostitution scandal that derailed David Vitter’s campaign for the Louisiana governor’s mansion. It was a different legal issue. Last February, the senator gave a […]
The Next Big Digital Battle: Finding Staff
As Republican and Democratic campaigners shake off their post-midterm hangovers, a chasm yawns before them. Both sides face a serious capacity gap: how can they find enough qualified staff for […]
Three Things Digital that Campaigns Should Do Right Now
If you're running for office in 2018, every minute between now and Election Day is precious. Most campaigns still have at least a few months before the primaries, though, depending […]
Turning Nevada Red: Civic Forum PAC’s latest initiative
Campaigns & Elections interviews Civic Forum PAC’s Ford O’Connell and Steve Pearson on their latest grassroots initiative to turn Nevada in the Republicans’ favor in 2010– “Turn Nevada Red.” C&E: […]
Why Your Researcher Needs to Dig Up Dirt on You
Opposition researchers are famous for conjuring up “macaca" moments, but one of our greatest contributions to a candidate is self-defense. That might sound counterintuitive given that the image many have of […]
Utah governor poised to sign poll disclosure bill
A mailer attacking former Utah state Rep. Brad Daw (R) and circulated among the state’s lawmakers last election cycle started a battle between the legislature and Utah’s political consultants. The […]
Why money in politics is so important
It is a near daily complaint during election season: “There’s too much money in politics.” Every election cycle there is more and more money spent on campaigns, with more and […]
Tech Trigger Hacks That Up Your Effectiveness
We live tech. We breathe tech. We need it. We also can be bereaved by it. The notion of “boundaries” with technology seem laughable, if not improbable. I’m not here […]
Raising Your Advocacy Firm’s Profileย
One of the greatest barriers to entering the advocacy space is becoming a recognizable and trusted voice in a community that's close-knit, often slow-moving, and governed by personal-professional relationships. New […]
The coming revolution in cable television
In the 2002 Steven Spielberg film “Minority Report,” consumers entering a shopping mall in an imagined 2054 are addressed by name and their purchasing history. We are a long ways […]
Final sprint caps unconventional NH campaign
KEENE, N.H.—Former Utah Gov. Jon Huntsman is campaigning “the old fashioned way” in the Granite State with a focus on town hall and retail events at the heart of his […]
Media Buying in Political Campaigns: Broadcast Television Remains King
When television campaign commercials evolved from public-service announcements to robust communications during the 1960 Kennedy campaign, politics was transformed forever. Broadcast television advertising became—and remains—the dominant medium in transmitting information […]
Why Bernie Is Struggling to Sustain His Revolution
His presidential dream may be over, but Bernie Sanders doesn't want his revolution to end. He's pushing his army of progressive supporters to stretch their wings and join a permanent […]
How Appleโs iOS Update Highlighted Pollingโs Current Struggle
As the world continues to get smarter and more efficient with each software update, every industry must adapt and opinion research is no different. Last week, Apple announced dozens of heavily […]
The Campaign Finance Reform Manifesto
Casino Jack and the United States of MoneyDirected by Alex Gibney When Jack Abramoff is mentioned, it’s hard to think of anything other than that image of the convicted lobbyist […]
FEC Greenlights Free Cybersecurity Services for Campaigns
Campaigns and party organizations now have more options when it comes to cybersecurity services as the market continues to develop. The industry’s lack of willingness to spend resources on cybersecurity was a primary reason […]