The United Nations projects that by 2050 three-quarters of the world's population will live in urban areas. This is the century of cities, and mayors are key political figures across […]
With the Launch of WinRed and Give.GOP, Will a New Fundraising Battle Emerge?
Republicans have been talking about a small-donor platform to rival ActBlue for multiple campaign cycles. Now, with the launch of two new offerings over the past two weeks — the […]
Movers & Shakers: Laura Olin
Video is now the engine driving web traffic, says Democratic strategist Laura Olin of Precision Strategies. Campaigns need to get on board. C&E: So video is what will drive […]
5 questions to ask before deciding on a fundraising platform
Every campaign is its own ecosystem of personalities, relationships and budgets. There isn’t a one-size-fits-all vendor. When it comes to online fundraising options, my advice is to not just focus […]
Does Public Polling Deserve Your Trust?
The question arises every cycle, can we trust what we’re seeing in the polls? Typically this question has come from the side with the sagging poll numbers. This form of […]
The next campaign finance challenge
Another major challenge to campaign finance law has suddenly appeared on the horizon. The latest target: federal contribution limits. The new challenge was filed just three days before the U.S. […]
The Key to Victory in 2020: Moving Beyond the Voter File
When President Trump invited Kim Kardashian to the White House to discuss prison reform in 2018, the photo opportunity got coverage, but there was actually a more important mission underway. It […]
How Digital Battled TrumpCare And Reignited The Left
The House Freedom Caucus got most of the press for stopping the bill that came to be known as Trumpcare, but killing it took an online village. The Democrats didn't […]
Predictive and Interactive Analytics: A Primer
Imagine the difference between a buffalo stampede and a cheeseburger. Both are tasty sources of protein. The difference lies in their requisite culinary tools. Predictive Analytics (PA) is the buffalo […]
25 Players to Watch in the 112th Congress
Republican House Members Rep. John Boehner, R-Ohio: Incoming House speaker. House rules give tremendous power to the majority, and the speaker, if he or she wishes, can centralize a […]
How Tech and Data Tools Are Helping a Pro-EU Lobby Fight Brexit In the UK
What could possibly bring together a former Conservative MP, a Liberal Democrat Campaign Manager, and an active Labour member? Surprisingly, the answer is Europe. They are all part of the […]
Attack of the Parody Campaign Sites: Protecting a Candidate’s Online Identity
Given that voters frequently turn to the Internet for political information, a strong Web presence is a must for high-profile candidates and can be a boost to local campaigns as […]
The self-funder flop
Connecticut is beginning to look like ground zero for self-funding candidates. Last cycle, three of the top ten statewide self-funders ran and lost in Connecticut and at least one of […]
SCOTUS Opens The Door For Corporate Spending
In a much-anticipated decision on Thursday, the Supreme Court virtually gutted an important section of campaign finance law that prohibited corporate spending in elections.Politicians, campaign finance lawyers and politicos had […]
Does Mike Huckabee Have a Prayer?
Pick an issue—any issue—being debated in the United States of America as we approach the 2008 elections, and Mike Huckabee can find a way to tell you that it won’t […]
True Email Engagement Is Indeed Measurable
Many of us love digital ops in campaigns because they give us solid, auditable numbers that we can trust. Did we inspire a desirable action from the reader? Does a […]
Can AI Images Work For Your Campaign?ย
Mastering the latest AI tools may prove crucial for down-ballot campaigns, particularly those starved for resources to produce images to help market their candidates. With that in mind, weโve been […]
It’s an all-out commission war
In 2012, during Republican George Allen’s Virginia Senate run, Scott Goodstein was approached by a labor group to create ads that would help squash the former Senator’s hope of a […]
3 Political Tech Questions for Gerard Niemira of Higher Ground Labs
Gerard Niemiraย is the Fund IV managing director at Higher Ground Labs, the progressiveย techย incubator. We spoke to him about non-technical founders and the funding landscape for politicalย tech. C&E: Whatโs your advice […]
How Survey Research Can Help Digital Consultants Prove Their Worth
The amount of information and content that the average consumer receives online and on our phones today dwarfs previous generations—and you’d be hard pressed to find any marketing expert that […]
Margin of Error
Orlando Segura has been a Republican his entire life. The 48-year-old Mexican-American of San Antonio, Texas says that %uFB01scal conservatism drew him to the Republican Party, and encouraged him to […]
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What Watching the Masters (and Other Sports) Says About Your Politics
When the worldโs top golfers gather in Georgia this week for the Masters, not much will be different from the tournamentโs past editions. Patrons wonโt be able to carry phones or […]
On Digital Strategy, Too Many Campaigns Still Donโt Get It
Some people might be sick of hearing about how Republicans outspent Democrats on digital platforms in 2016. That’s too bad, because I’m going to repeat it: Republicans outspent Democrats on […]