Television Archives - Campaigns & Elections

2026 Will Be the Most Expensive Cycle Ever, New Estimates Show

Authenticated Streaming: The Tool to Watch This Political Season

Political Advertisers: Find the Balance Between Data and Intuition

The Real Waste in Political Media Buying

The $10 Billion Midterms: New Forecast Shows Surge in Ad Spend

Closing the Gap Between Political Data and TV Activation In Minutes, Not Days

To Reach Persuadable Voters, Look to CTV: Report

The 2026 Midterms Are Where AI Meets the TV Ad

A Voice Talent Agency Shut Down. Its Owner Says AI Bears Blame

Ad Tech Firm Ampersand Launches New Political CTV Platform

Trust Beats Message Discipline: Why Political Persuasion Needs a Rewrite

Why Democrats Must Treat CTV as the New Political Battleground

Video Ad Spending to Set Record for a Midterm Cycle in 2026

DIRECTV Launches New Platform For Political Advertisers

Political Advertising Could Weigh on Broader Media Market in 2026

AI Stokes Concerns Among Political Voiceover Talent

Why You Can’t Afford to Pause Ad Dollars in Unpredictable Times

5 Things Political Advertisers Should Be Doing In 2025 and Beyond

‘A Bloomberg Console’ for Campaigns: Firms Unveil Ad Data Tool

What a Florida House Race Says About Democrats’ Ad Strategy

The Streaming Services on Political Advertisers’ Wishlists

4 Lessons For Political Marketers From This Year’s Super Bowl Ads

Democratic Firm Launches With a Boutique Focus on Message and Targeting

Is Cable The Biggest Loser of 2024?