Articles - Page 3 of 194 - Campaigns & Elections

If It’s All Just Impressions, Why Do Campaigns Still Have Siloed Media Teams?

Campaigning with the Science of Influence: Shaping Mindsets and Voter Behavior with Dr. Robert Cialdini

The Digital Ad Space in ’24: Targeting With Accuracy and Speed

Matching Voter File Online Impressions Is Getting Harder. One Firm Thinks It Has A Solution

The Fractured Landscape of Competitive Digital Data

Why Investing in Good Management is Essential for Your Political Organization to Thrive

Expert: The Growth of Influencer Outreach Has Opened the Door to Election Interference

How Much Transparency Is Too Much When It Comes to Campaign Finance?

CTV Has Come into Its Own; Campaigns Better Be Ready

Why Public Affairs Professionals Need to Embrace the AI Revolution

Getting Your Data Game Right in 2024

Contextual Data Vendors Offer Media Buyers a Solution for the ‘Vibes’ Election

Coming to Your Screens This Fall? A Digital Battle Like No Other

All (the Best) Fundraising Is Local

Strategies for Writing Compelling Email Subject Lines

4 Ways to Effectively Target AAPI Voters

How Campaigns Can Hide Their Digital Ad Buys

Vendors Seize On DNC As Marketing Opportunity For New Products

Cutting Edge Innovation in Phones for the 2024 Election

Consultants Speak Out About Mental Health Challenges: ‘This Cycle Is Rough’

Why the Congressional Battleground Map Needs to Expand

Writing Scripts For An Endless Flow of Ads? A New AI-Powered Platform is Pitching a Solution

Political Ad Industry Increasingly Turns Inward For New Solutions

Vendors See Opportunity for Campaigns in AAPI Voter Targeting