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Articles
Getting Your Data Game Right in 2024
Contextual Data Vendors Offer Media Buyers a Solution for the ‘Vibes’ Election
Coming to Your Screens This Fall? A Digital Battle Like No Other
All (the Best) Fundraising Is Local
Strategies for Writing Compelling Email Subject Lines
4 Ways to Effectively Target AAPI Voters
How Campaigns Can Hide Their Digital Ad Buys
Vendors Seize On DNC As Marketing Opportunity For New Products
Cutting Edge Innovation in Phones for the 2024 Election
Consultants Speak Out About Mental Health Challenges: ‘This Cycle Is Rough’
Why the Congressional Battleground Map Needs to Expand
Writing Scripts For An Endless Flow of Ads? A New AI-Powered Platform is Pitching a Solution
Political Ad Industry Increasingly Turns Inward For New Solutions
Vendors See Opportunity for Campaigns in AAPI Voter Targeting
Campaign Tech Startups Are Charting a Different Product Development Path
Solving the Ad Saturation Problem
Does the Democratic Side Have the Practitioners It Needs to Succeed In November?
Democratic Training Group Moves to Boost GOTV Push
Latino Voters Are a Big Cohort in ’24, and GOP Firms Are Taking Note
The Science of Election Prediction: Predicting Voter Behavior Through the Chaos
Branding In a Cycle Of Uncertainty
Yes, We’re Living in ‘Interesting’ Times. Here’s Why It’s a Challenge for Down-Ballot Candidates
Democratic Fundraising Will Test a Longstanding Theory
What to Know Before You Mail This Election Cycle
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