C&E Staff, Author at Campaigns & Elections

From Obama to ‘Black MAGA,’ Making Sense of Black Voter Shifts

How Harnessing Direct Mail’s Impact Can Help Campaigns Engage a Shifting Electorate

Can AI Actually Make Strategic Decisions for Your Campaign Right Now?

The Dead Persuadable Voter Theory

Why Late Starts Can Kill Campaigns

Democratic Fundraising Tech Needs More Investment Now For ’26

Introducing FUSE: The Next Frontier in Personalized Texts

Why You Can’t Afford to Pause Ad Dollars in Unpredictable Times

5 Fundraising Lessons For ’25

5 Things Political Advertisers Should Be Doing In 2025 and Beyond

What Should Democrats Do About ActBlue and NGP VAN?

In-District Dollars Win Races — Just Look at Florida

Why Campaigns Get Digital Strategy Wrong

Opinion: Democrats Are Facing a ‘Too Big to Fail’ Platform Crisis

3 Budget-Friendly Alternatives to Direct Mail For Down-Ballot Campaigns

Why Consultants Should Make Time to Unplug and Recharge

3 Steps to Smarter Political Advertising

4 Lessons For Political Marketers From This Year’s Super Bowl Ads

5 Advocacy Mistakes to Avoid (and One Resolution to Keep) In 2025

The Fight For Trump’s Donors Is On

Trump’s Approval Rating: The Key Metric Driving Politics, Business, and Global Strategy

Republican Consultant Sees Field Investment Increasing Following Trump Success

Dem Groups Want Commitment From DNC Hopefuls for Down-Ballot Resources

Democratic Firm Unveils ‘Resistance Toolkit’