Direct Mail Archives - Campaigns & Elections

How a Direct Mail Test in New Jersey Helped Sway Voters

How the Business of Politics Became a Multi-Billion-Dollar Industry

Direct Mail Consultants Brace for Postage Rate Hike

How Harnessing Direct Mail’s Impact Can Help Campaigns Engage a Shifting Electorate

3 Budget-Friendly Alternatives to Direct Mail For Down-Ballot Campaigns

Here Are the States Making Big Moves Toward AI Regulation in 2025

The Fight For Trump’s Donors Is On

Industry Advice: Optimizing Your Direct Mail Strategy

Getting Your Data Game Right in 2024

What to Know Before You Mail This Election Cycle

How To Craft The Perfect Fundraising Message Post-RNC

A Campaign Photographer’s Advice On How to Capture the Moment

The Fight For Low-Cost Mail Clients

Voter Outreach in ’24: Crafting a Winning Voter Contact Plan

Mail In a Presidential Year: Make Sure to Go Local

Republican Direct Mail Is Reaching Voters, But Not Persuading Them to Cast Their Ballot That Way

A Creative Template for 2024?

3 Effective Ways to Maximize Your Impact Before Election Day

If You Haven’t Evolved Your Direct Mail Strategy, You’re Behind

Bridging the Gap: Harnessing the Power of Direct Mail in the Digital Age

The Road Not Taken: Experimentation Or Tried-And-True Tactics?

Crafting Creative to Meet Voters Where They Are

Designing Creative That Can Capture Short Attention Spans

Direct Mail Insights for 2022