Digital Advertising Archives - Page 2 of 12 - Campaigns & Elections

3 Things Silicon Valley Doesn’t Understand About the Campaign Business

AI’s Role in Video Editing

A New Firm Aims For Creative That Entertains and Persuades

The Road Not Taken: Experimentation Or Tried-And-True Tactics?

Why Today’s Digital Ad Supply Should Follow the Farm-to-Table Produce Journey

Facing a More Diverse Electorate In ’24, Democratic Consultants Are Working to Test Drive Media Strategies

Will Campaigns Catch Up To Brands When It Comes To Dynamic Creative?

How Digital Strategists Chase Engagement With Their Creative

Call Your Lawyer or Call Your Consultant? Rise Of Data Privacy Laws Will Cause Headaches For Campaigns

How One Dem Firm Tapped Influencers To Help Sway Wisconsin’s Supreme Court Election

AI and Political Campaigns: Let’s Get Real

Digital Video CPMs Reveal Mixed Messages For Buyers

3 Tips For Creative Testing on a Budget

Designing for Multiple Platforms and Breaking Down Silos